Social Media Marketing
Grow Your Digital Platforms
Social Media Solutions
Facebook has become the largest social media platform in the world, and it stands as one of the best places to get your business noticed. Create a business page, connect with people who have been to your business, or even target specific audiences to create new relationships online. The ability to network with anyone in the world on Facebook, and other social media applications, creates a path for your business that should be adequately explored.
Facebook ads utilize the money that you make from your business, target a very specific demographic that is interested in your services, and converts those leads into sales. The important element here is that Facebook ads can be much more targeted than other digital marketing tools.
How Does it Work?
Initially, we collect data on the type of consumer that is going to your website for a particular service. Once a specific audience is identified, we can use the information to create even better defined advertising campaigns in the future. The process then repeats itself for each service you wish to see is attracting customers to your business, so you can make internal changes to what you offer, or formulate an entirely new service altogether.
When implementing this tactic, a business should consider that if done incorrectly, money can be wasted. Digital Spark SEO has a tried and true process for researching target consumers, and integrating a method that will produce leads and sales through the Facebook platform.
Can This Be Applied to Other Platforms?
Absolutely! In fact, it’s preferable that you grow your business on multiple platforms. Limiting yourself to one limits the audience you’re reaching. Instagram, TikTok, Twitter, YouTube – they’re all ways to reach your target customer – and they’re certainly not going to disappear anytime soon.
A New Way To Network
Digital Outreach
Have you ever considered the shear number of people using Facebook? That number would be in the billions (Yes – with a ‘b’). Think if even the smallest fraction of those users could be impacted by your advertising, and come to your business. As a Pittsburgh marketing agency, we want to help you reach those people on social media. By applying Facebook Ads in Pittsburgh, PA and the surrounding metro, we can give you the opportunity to reach them quickly and effectively.
Raise Your Bottom Line
You might be wondering how exactly Google My Business services can improve your sales, though. People are using this application to find where to go out to eat, buy groceries, visit a dentist, and anything else you could possibly think of. The moment a consumer searches for a service you offer, you want your business to be the first one they see. Making sure your business is visible at the top of GMB rankings drives customers to you. This simple convenience converts to the sales you deserve!
Want to get to the top of your map pack? Give us a call today!
Targeting Demographics
Demographics can be tricky to determine early on, we’ll tell you that right off the bat. You may have been burned by Facebook advertising previously, so we can understand why you might have a sour taste in your mouth. That’s not the case with Digital Spark SEO. Our Pittsburgh advertising agency implements a process that ensures your money doesn’t just get wasted away by improperly targeted ads. We do ample research on your services and then tactically place your ads in the right place. An iterative process is done for each campaign, ultimately defining a very precise demographic at the conclusion of the process. Doing this can help you better understand the consumer searching for your services, which can then be applied to bring in more customers on all other marketing fronts of your business.
You’ll see an increase in sales short-term, but the real value of this platform is being able to build your brand for the long term. Using Facebook Advertising in Pittsburgh, PA is a strategy that can help you leverage this platform and better your business in the long run.
Contact us today to talk about a Facebook Ad campaign and start networking a new way!